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Matt Benson

March 18, 2018 by Matt Benson

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Tools We Use to Run Our Business

As small business owners, we are constantly on the lookout for helpful new tools. After being asked what we use and why by multiple entrepreneurs, we thought we’d compile a list of everything we use in our business into a “toolbox” of sorts.  Some of the links below are affiliate links, but we use everything recommended on this page personally and stand behind it 100%. If you have questions about any of the products listed, please don’t hesitate to contact us at hello@boldbusiness.ca.


Website

GoDaddy – we use GoDaddy both for purchasing domains and hosting packages. After trying other sites for hosting, we’ve always come back to GoDaddy because of their excellent customer service.

WordPress – we build almost all of our client websites on the WordPress.org platform. It is user-friendly and allows our clients to customize and monetize their sites easily.

EnvatoMarket’s ThemeForest – ThemeForest is the number one place we get themes for clients. With over 10,000 WordPress themes, we are never been disappointed. EnvatoMarket also has CodeCanyon, VideoHive, AudioJungle, GraphicRiver, PhotoDune and 3DOcean.

Genesis Framework – this website, along with many other websites we have built use the Genesis framework. This is one of our favourite parent themes and fully customizable with hundreds of child themes to choose from. The streamlined backend of the Genesis Framework means our sites are much quicker than some heavy themes we have purchased in the past.


Marketing

Mailchimp – the email marketing platform we use for this site. With easy WordPress integration, a multitude of newsletter options, and a free option for up to 2000 subscribers, it’s an easy choice for us.

Boardbooster – after reading about Boardbooster from a ton of other bloggers, we tried it out for our business. It has quickly made it to the list of essential tools. In just one week after trying it out, we gained followers, our impressions skyrocketed, and we’ve enjoyed a lot more interaction with our pins.

Follow us on Pinterest

Facebook Ads – we use Facebook Ads to promote posts and build brand awareness. With targeted ads, we have been able to grow our list and reach an audience interested in our services and products.

Like us on Facebook


Plugins

Save yourself some money and start with the free versions of these plugins. We still use the free versions of all of these and haven’t had any problems or needed to upgrade yet. 

Yoast SEO – this is a huge timesaver when working on SEO for a post. You can optimize both SEO and readability with this plugin.

Akismet – is a spam filtering service that filters spam from comments, trackbacks, and contact form messages. We use it on any site we allow comments on.

Nelio Content – A new-to-us plugin, this is one of our favourites. Not only does it have an easy to use editorial calendar, it also connects with social media networks and runs analytics on your posts.


Favourite Free Tools

Google Calendar – Having a free shared calendar is a must with multiple people working on projects and attending client meetings.

Feedly – Candice’s favourite tool for catching up on websites and blogs. Using this RSS feed means she doesn’t have to waste time constantly checking sites to see if something new is posted.

Dropbox & Dropbox Paper – Dropbox is our favourite online storage tool for working with clients, we wrote about that here. Dropbox Paper is also great, get the scoop why here.

Google Drive – Another online storage solution, Drive offers us more free storage so we use this mainly for sharing large files between us for Bold Business. We wrote about Google Drive here.

Teamviewer – Teamviewer is a tool we use frequently here at Bold Business. From sharing a screen for design decisions to walking clients through website processes step by step (to helping our mom), it is a valuable tool for our business. We wrote about its features here


Tech

Second Monitor – We both have a multitude of computers and mobile devices, but neither of us could live without extra monitors. Candice uses this ASUS Monitorand loves it.

Wireless Keyboard and Mouse – When you’re working with multiple monitors, it is handy to not be tied down to the computer. Matt uses this Wireless Keyboard and Mouse

LifeProof Case – Matt absolutely cannot live without his lifeproof case. With daily fatal drops and spills, this keeps him from having to replace his phone every month.

Bose Bluetooth Speaker – whether rocking out in the office, on the go, or using it for client presentations, this baby comes everywhere with us. It’s portability, bluetooth connectivity, sound clarity and loudness have won our hearts.


Lifestyle

Keurig K50 Hot Brewing System – long days and long nights require some help from caffeine. Mike likes to grind his own beans, so this Reusable K-cup is his jam.

Stash Tea – Candice is through and through a herbal tea drinker. Her favourite teas are Apple Cinnamon Chamomile, Blueberry Superfruit, Meyer Lemon all made by Stash.

Fitbit – as a busy entrepreneur, sometimes I forget to exercise. Fitbit keeps track of my activity and pushes me to stop and exercise or walk those extra couple kilometres. Candice uses the Fitbit Alta

Yoga Mat– sitting at a computer all day can lead to achy joints and muscles, so we make sure to get up and stretch or do some yoga frequently throughout the day. Candice has
this one in purple.

matt_and_candice-1024x739

Hello, we're Candice & Matt. We provide tips, tools and resources to help entrepreneurs build their dream businesses. Read More

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Filed Under: Behind the Scenes, Productivity, Uncategorized

March 15, 2018 by Matt Benson

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February 25, 2017 by Matt Benson

The small business community is filled with many talented writers. Each Saturday, we feature articles that we found interesting and think that will be of value to you. Here is a look at some of this week’s best small business articles.

In this episode of Small Business Saturdays: The Simple Dollar, Growth Lab, Small Biz Technology, Branding Strategy Insider. YFS Magazine, Small Biz Trends

The Simple Dollar shares 12 strategies for maintaining focus while working from home.

Growth Lab breaks down the top five recent SEO updates, and what small business owners need to know about them.

Small Biz Technology tackles Facebook Ads vs Google Ads

Learn the 6 attributes of Human-Centric brands from Branding Strategy Insider.

Are you hanging out with like-minded entrepreneurs? You should be, according to YFS Magazine

Small Biz Trends gives us 50 Random Act of Kindness your customers will love.

 

What was your favourite read of the week? Did we miss it? Let us know below!

Filed Under: Weekly Roundup

February 18, 2017 by Matt Benson

The small business community is filled with many talented writers. Each Saturday, we feature articles that we found interesting and think that will be of value to you. Here is a look at some of this week’s best small business articles.

In this episode of Small Business Saturdays: Duct Tape Marketing, Small Biz Technology, All Business, Being Boss, Female Entrepreneur Association, The Suitcase Entrepreneur, Women on Business.

Don’t have time to create new content? Duct Tape Marketing gives us 9 ways to get new mileage out of old content.

Small Biz Technology shares 4 techniques to grow customer trust and loyalty

All Business tackles the importance of customer reviews.

Being Boss tells us what to do when your personal brand feels like a different person.

Ever wonder what it takes to start a V.A. business? Read how Nikki did it at Female Entrepreneur Association.

We could all use some mindset shifts every now and then. Read how changing your mindset could help you become more successful at The Suitcase Entrepreneur.

Women on Business give us 5 tips to business success for introverts 

What was your favourite read of the week? Did we miss it? Let us know below!

Filed Under: Weekly Roundup

February 11, 2017 by Matt Benson

The small business community is filled with many talented writers. Each Saturday, we feature articles that we found interesting and think that will be of value to you. Here is a look at some of this week’s best small business articles.

In this episode of Small Business Saturdays: Entrepreneur, Female Entrepreneur Association, Branding Strategy Insider, All Business, Paul Jarvis, YFS Magazine

Entrepreneur says “Don’t let the critics discourage you.”

Female Entrepreneur Association brings us Kimra’s story of how she went from welfare to a 7 figure business. 

Building a brand has many benefits – read all about it at Branding Strategy Insider. 

Learn the the three fundamentals of a cold email that work from All Business. 

Paul Jarvis asks what if people lined up to buy what you’ve created instead of having to convince people to buy.

YFS Magazine gives us 5 proven steps to convert sales leads into clients.

 

What was your favourite read of the week? Did we miss it? Let us know below!

Filed Under: Weekly Roundup

February 4, 2017 by Matt Benson

The small business community is filled with many talented writers. Each Saturday, we feature articles that we found interesting and think that will be of value to you. Here is a look at some of this week’s best small business articles.

In this episode of Small Business Saturdays: Dollar After Dollar, Being Boss, All Business, Paul Jarvis, YFS Magazine, Small Biz Trends

Dollar after Dollar if you can be better asks with some thoughtful ideas “I stopped in my tracks when I walked toward the couch instead of crushing my priorities.

Being Boss asks, “How are you being perceived?”

Learn the secret to retaining your best employees from All Business. 

Paul Jarvis has a convincing argument about how you don’t hate marketing, you hate what you think marketing is.

YFS Magazine shares 7 mistakes to avoid when choosing a brand name.

Managing customer expectations is vital to your business. Small Biz Trends gives us 10 rules to better manage client expectations.

 

What was your favourite read of the week? Did we miss it? Let us know below!

Filed Under: Weekly Roundup

January 28, 2017 by Matt Benson

The small business community is filled with many talented writers. Each Saturday, we feature articles that we found interesting and think that will be of value to you. Here is a look at some of this week’s best small business articles.

In this episode of Small Business Saturdays: Women on Business, Branding Strategy Insider, Small Biz Technology, Duct Tape Marketing,  All Business

Looking to rebrand or expand your business? Don’t miss these 3 steps from Women on Business.

Branding Strategy Insider shows how brands can defend against disruption.

Smallbiz Technology discusses how to become a sales nomad.

Duct Tape Marketing looks at some SEO tools to help diagnose your traffic issues.

All Business shares a practice we believe in – work smarter, not harder. Check out their tips on how to implement it.

 

What was your favourite read of the week? Did we miss it? Let us know below!

Filed Under: Weekly Roundup

January 21, 2017 by Matt Benson

The small business community is filled with many talented writers. Each Saturday, we feature articles that we found interesting and think that will be of value to you. Here is a look at some of this week’s best small business articles.

In this episode of Small Business Saturdays: Women on Business, Suitcase Entrepreneur, Duct Tape Marketing,  All Business, Small Biz Trends

This was an interesting read. Business success begins with your “special forces team” from Women on Business. 

The Suitcase Entrepreneur talks about 3 mistakes that are blocking your productivity.

Learn how to use online business directories to your advantage with Duct Tape Marketing

All Business claims every business needs a website – find out why!

What’s a One Page website? Find out at Small Biz Trends

 

What was your favourite read of the week? Did we miss it? Let us know below!

Filed Under: Weekly Roundup

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